Sex on the Beach Expo needed Twitter Love, but got the Shaft

In a move reminiscent of ‘Carnac the Magnificent’ (that’s a Johnny Carson reference people), we accurately predicted in an earlier story that the Twitter followers for the forthcoming Sex on the  Beach Expo, scheduled for September 29-30 at the Miami Beach Convention Center, would drop after what clearly looked to be a major Twitter follower buy:

See our prediction here: ‘Sex on the Beach’ Needs more Twitter Love

A mere fifteen days after our article this is a glimpse at the statistics from the @SexontheBeachXX twitter account, at the high point 115,114 followers to (at post time) 75,810.  We predicted a “sharp drop”, but the loss of more than 40,000 followers in two weeks is more significant than expected.  According to our sources the only explanation for such a drop is that a bulk of the accounts following either suddenly stopped following; or more likely were closed by Twitter.

This isn’t the first time that the folks at ‘Sex on the Beach’ have had issues with Twitter; in May they had a rather heated exchange with performer Lisa Ann.  The issue allegedly was the Sex on the Beach Expo was using a photo of Lisa Ann on their website without her permission and she wanted it removed. Many of the original Tweets have been deleted from Twitter, but we were able to see the entire exchange between the two with a quick search of Google (in case you didn’t know you can’t REALLY delete Tweets) here are some that are still on Twitter:

YOU SUCK! @sexonthebeachxx I like how you steal my images, put them on your site and use me to promote your event!

May 3, 2012 1:47 pm via webReplyRetweetFavorite

@thereallisaann

Lisa Ann

Pretty LAME way to generate business, false advertising! @sexonthebeachxx we have asked nicely, that time has passed!

May 3, 2012 1:48 pm via webReplyRetweetFavorite

@thereallisaann

Lisa Ann

Lisa Ann can be blunt; but the response from Sex on the Beach Expo (now deleted from Twitter) was shocking — “@thereallisaann you’re washed up. and ate up.. raging coke head..”

We have another industry titan, who has requested to remain anonymous, that tells us they, allegedly, also had a issue with Sex on the Beach Expo using images which resulted in them issuing a ‘Cease and Desist’ letter to have them removed.

The moral of the story: Social Media is not something you can cheat and once you open that ‘mason jar’ there’s no putting the lid back on it.